MAPS: HOW WE GET THERE

STRATEGIES, TOOLS AND GRAPHIC ELEMENTS FOR EFFECTIVE MAP DESIGN

February 2014 Issue 24

Author: Kevin Fromet

They say you only have one chance to make a first impression. There is no doubt that saying applies to organizations, entities and physical places. Now more than ever, the world is competing for customer time and money. Therefore, that first impression better be a good one.

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Maps: Plotting the Course

FOR SUCCESSFUL MAP DESIGN

December 2013 Issue 23

Author: Kevin Fromet

Ever since curiosity got the best of man and he ventured out to discover and explore uncharted territories, maps have been an essential communication tool to help navigate, understand and document geographic and spatial information.

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UNCOVERING IMPACT OPPORTUNITIES

ALONG THE USER CONTINUUM

March 2013 Issue 22

Author: Rachel Downey

So long, service economy! We are now living in an experience age. And with this shift comes great expectation. Those who manage well-trafficked destinations — cities, healthcare institutions, college campuses, venues, and more — must be well prepared to exceed the expectations of their audiences.

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Reporting through Storytelling

Q&A WITH SUSTAINABILITY CONSULTANT AND GRI REPORTING EXPERT, BARB BROWN

August 2012 Issue 21

Author: Erin Krieger

As the most widely-used, holistic sustainability reporting framework, the Global Reporting Initiative (GRI) encourages transparency of economic, environmental and social sustainability. Within the GRI tenants, organizations have the opportunity to tell their sustainability stories. It’s within these stories, graphics and imagery that organizations are able to communicate how sustainability impacts their bottom line.

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The “There is No Parking” Myth

ISSUES AND REMEDIES FOR DOWNTOWN PARKING

December 2011 Issue 19

Author: Rachel Downey

The most frequently cited complaints about downtowns are parking related: there isn’t any, it’s not close enough, it costs too much, it’s dangerous. For this issue of Directions, I interviewed experienced parking consultant Chuck Ignatz of GRAELIC, LLC about some of the most common challenges and misconceptions regarding parking and the fixes, both simple and technological, that can help improve the visitor experience.

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