Company

Design
With
Direction

Firm Overview

Studio Graphique is a lead branding, placemaking and wayfinding firm with expertise in shaping how people interact with public entities and environments. We help communities, planners, developers and institutions create positive and connective experiences, enhance pride in community and increase economic vitality. We guide our clients along their journey, supplying them with the tools and road map to successfully reach their destination.

Our Promise

We promote economic vitality by leveraging our strategic branding and wayfinding expertise to produce and preserve exceptional place-based experiences.

We Believe

Studio Graphique believes that every public place has boundless potential for economic vitality. We capitalize on opportunities to activate and invigorate communities, institutions and venues, enhancing the experiences at every turn. By unlocking these hidden possibilities, we help our clients make a positive and lasting impact with their visitors, customers or residents.

Our team starts by immersing ourselves in the mindset of the visitor to pinpoint opportunities for enhancing their experiences before during and after the visit.

About

Core
Values

Studio Graphique looks through the lens of brand experience to offer placemaking, wayfinding and branding services that activate and invigorate public spaces. Every decision we make is rooted in a strategic vision to boost economic vitality for the places and communities we serve. Our team starts by immersing ourselves in the mindset of the visitor, customer or resident to pinpoint opportunities for enhancing their experiences before during and after the visit. Then, we apply tactics that engage these audiences in new and exciting ways to keep them coming back for more.

Our Team

Our Team

Rachel Downey

President. Resident Visionary. Straight-talker. Life Adventurer. That's Rachel.

Rachel’s zeal for life experiences brings perspective and reason to her vision for Studio Graphique. Infusing creativity with purpose, Rachel’s leadership ensures that each and every project is grounded in pragmatic needs supported by excellent creative. An analytical strategist and motivational leader, Rachel has established the philosophy, direction and culture at Studio Graphique. Her avid immersion in “the new” has lead her to structure the business to put People and their place-based experiences at the center of their design thinking and project delivery.

I am on a quest. For knowledge, experiences, adventure. My role at Studio Graphique affords me the luxury of continued learning, and my coworkers, friends and family provide me the space to charter the unknown.

THINGS TO KNOW ABOUT RACHEL

  • Started Studio Graphique at age 25
  • Biannual participant at the Burning Man Festival
  • A very introverted INTP with a strong E muscle

 

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Cathy Fromet

Managing Principal. CREATIVE PROBLEM SOLVER. HUMAN MAP. FEARLESS IN THE FACE OF CHALLENGE. THAT IS CATHY.

For most of her career, Cathy has cultivated a solid and diverse branding and environmental graphic design expertise. Her sweet spot and greatest value to our clients is seeing all aspects of a project challenge and guiding teams to exciting and connective design solutions. Cathy’s core service strengths are identifying and implementing planning and design strategies for branding and wayfinding challenges experienced by public places and spaces.

Figure it out — that is my personal motto. Since early in my career, I’ve been left to my own devices when it comes to tackling new challenges. This approach has served me well, as I learn best by researching, innovating and doing.

THINGS TO KNOW ABOUT CATHY

  • Master of the Google search
  • Mom to “boys”: 2 humans, 2 dogs, 2 cats
  • Devours books by the dozen

 

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Gina Gerken

Creative Director. Instinctive creativity. builder of lasting relationships. progressive. That is Gina.

In college, Gina first sought a degree in engineering. She quickly discovered she liked design much better than calculus. A brand guru and fanatic, she provides an experienced but original perspective to virtually every studio project related to graphic design. Leading or supporting the team, she applies her expertise to conceptual design, design development, artwork production, printed marketing collateral, packaging and website design. Gina is a skilled project manager, balancing team development goals with exceeding the needs of her clients.

I’m happiest when our clients get excited for their brand to come to life—from purpose to paper and beyond.

THINGS TO KNOW ABOUT GINA

  • The office vegetable gardener
  • Mid-century modern design fanatic
  • Enjoys “jogging” (with a silent j)

 

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Kevin Fromet

Design Consultant. PRACTICAL PROBLEM SOLVER. FULL-BLOWN PERFECTIONIST. TORTURED CLEVELAND SPORTS FAN. THAT IS KEVIN.

Kevin has always been fascinated with the creative process. At a young age, he would tour construction sites or draw the logo and uniform for the next National Football League team. Once Kevin realized he wasn’t going to be Cleveland’s next professional sports hero, he set his sites on becoming an architect. This love of creating three-dimensionally evolved into a passion for environmental graphic design. Seeing an idea come to life is what fuels his passion as a designer.

Being an avid Cleveland sports enthusiast proves that I not only have an undying loyalty, but an incredible ability to persevere through the toughest challenges.

THINGS TO KNOW ABOUT KEVIN

  • Designer and contributor for an amateur blog promising to console you after the latest Cleveland sports disaster, as well as other topics
  • Dabbles in home improvement projects
  • Father to 2 boys, 2 dogs, and 1 cat

 

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Bryan Evans

Project Manager. Lover of all things Cleveland. Design and Planning Swiss Army Knife. That is Bryan.

Bryan has always been interested in the design of the world around him. As a child he would sketch anything from cars to buildings to logos to maps. Intrigued most by the built environment, Bryan studied architecture and landscape architecture in college, and has worked in the urban design, urban planning, and graphic design fields.

I love brainstorming. There’s something very special about that moment when you realize the silliest idea in the room just might work.

THINGS TO KNOW ABOUT BRYAN

  • Passionate about community
  • Has been known to overdo it on his kids’ birthday parties
  • Loves Cleveland and Ohio State sports, perhaps too much

 

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Carrie Moradi

design consultant. Graphic designer turned architect turned environmental graphic designer. Calm and patient. Highly adaptable. That is Carrie.

As a kid, Carrie dreamed of living in a cat-shaped house. She drew everything out – kid versions of plans, sections, elevations – but ultimately, her fascination came down to the experience and pathways through the house. While this specific dream dissipated as she grew up, she’s been forever carving out a career where she can mold others’ experiences of navigating spaces – both two- and three-dimensionally.

I am a planner at heart, but diving into unchartered conceptual work, without knowing what will come out at the end, is the most exciting aspect of being a designer.

THINGS TO KNOW ABOUT CARRIE

  • Kitschy squished penny collector
  • Former Sonoran Desert resident
  • Lover of tacos and most other foods

 

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Jamie Wilhelm

Design Consultant. ID, GD, EGD. You name it, he designs it. World traveler. Lego lover. That is Jamie.

When Jamie first picked up a magazine of Industrial Design, it sealed the deal that making things purposeful and appealing was going to be his destiny. Trained in both ID and graphic design, Jamie can move in and out of the 2D and 3D worlds at Studio Graphique with ease. Clients benefit from Jamie’s sense of structure and space, that is paired with a solid understanding of the technology that goes behind it.

I enjoy taking a blank sheet and turning it into something engaging. There is nothing in this world that can’t be made better with good design.

THINGS TO KNOW ABOUT JAMIE

  • Likes to try new foods; and not afraid to try anything
  • Has over 30 pairs of cool patterned socks
  • Is known to have outbursts of singing and snapping

 

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Andy McEntee

design consultant. Graphic designer with a love for his four-legged friends. A mix of handmade and high tech. That is Andy.

As a high school student, Andy always had a passion for art and design. His decision to search out a top-tier design program was solidified when he realized his other options all included Math classes.

I value the newest, most innovative trends in design and technology, although truly great ideas are what keep me motivated.

THINGS TO KNOW ABOUT ANDY

  • Collector of dogs (3 and counting)
  • Immigrant from New York State
  • Food truck lover

 

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Rachel Nicholson

Design Consultant. OVERZEALOUS THINKER, TALKER, FEELER. SUBTLE PERFECTIONIST. COMPASSIONATE AND INSIGHTFUL. THAT IS RACHEL.

Rachel entered the field of graphic design as a compromise between her two interests: engineering and fine art. And boy, is she happy that she strayed from numbers and erred on the side of color. In her studies she developed a passion for critical thinking, psychological analysis, and visual solutions. With these tools Rachel aims to create encompassing innovation that understands, improves, and inspires human interaction and experience.

I strive to draw out the best: in my work, in others, and in myself. I believe that design is about discovering that potential in all spaces.

THINGS TO KNOW ABOUT RACHEL

  • A bank of unnecessary, but surprisingly relevant, pop culture trivia
  • Will eat ice cream at any time of the day or year
  • A sympathetic crier

 

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Lauren Dannemiller

office manager. Organizational Mastermind. Always Smiling. That is Lauren.

Lauren is an organized self starter who has an aptitude for resourcefulness. She is always ready for a new project and is inspired by other people’s creativity.

I believe in working hard at work worth doing; and that with struggle comes perseverance, perseverance, character and character, hope.

THINGS TO KNOW ABOUT LAUREN

  • Nutritional Ninja; aka concocting delicious treats that are secretly healthy
  • Volunteer Science Fair Judge, 2011, 2012, 2013
  • Backpacking through North America one trip at a time
  • WHFC Volunteer Youth Leader, 2009-2013
  • Thrifting; searching second hand stores for the perfect “find” in an effort to promote a lifestyle of sustainability and eccentricity

 

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Molly Lawrence

Design Consultant Intern. Minimalist eccentric. Right brain list maker. Approachable introvert. THAT IS MOLLY.

As an avid learner with a passion for all things creative, Molly has ventured from fine art to design and everywhere in-between. Through her academic experiences she believes in research-driven methods, clear communication, and a functional design approach. Creative problem-solving, design thinking, and mild perfectionism are at her core. Not to mention tacos, adventure hikes, and furry friends are also at the top of her list.

Constantly learning, exploring, and creating in order to develop meaningful experiences involving people and places.

THINGS TO KNOW ABOUT MOLLY

  • Adjunct Instructor at Kent State University
  • Society for Experiential Graphic Design
  • International Society of Typographic Designers

 

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Caroline Chaikin

Marketing Communications Director. Wordsmither. Knowledge-seeker. Romantic pragmatist. That is Caroline.

Caroline loves a good story. With a background in literature and creative writing, she started out in publishing before shifting her focus to content, marketing and communications. Caroline believes in finding an honest platform from which to communicate brand value and has built a career on uncovering and sharing relatable stories that help people, businesses and organizations meet their objectives.

Together, INTEGRITY and CURIOSITY are Caroline’s North Star. She asks a lot of questions and enjoys learning about clients, hearing their stories and getting to know their unique personalities. This insight translates into the content and messaging that aligns clients with their audiences for authentic lasting relationships.

People can tell when you’re not genuine. So, I believe that successful communication has a lot to do with simply identifying what you honestly think and articulating it clearly.

THINGS TO KNOW ABOUT CAROLINE

  • Mother of two willful young children
  • Amateur cellist and Jacqueline du Pré wannabe
  • (Not so secretly) obsessed with historical dramas

 

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